‘Data Is The New Gold’ — Estelle Asare Calls For A Strong AI And Open Banking Protections

Estelle Asare

In an era where data has become the most coveted currency of the digital age, one of Ghana’s leading voices in financial innovation is sounding the alarm — and demanding the guardrails to match.

Estelle Jacqueline Asare, Head of Digital Transformation at Stanbic Bank Ghana, took the stage at the Data Protection Conference 2026 with a message that was equal parts vision and warning: Ghana’s rush toward artificial intelligence and open banking must not outpace its ability to protect the people those technologies are meant to serve.

“Data is the new gold,” Asare declared — and like gold, it must be mined with care.”

Speaking under the conference theme “The Future of Trust: AI, Open Banking and Public Digital Infrastructure,” she laid bare the quiet dangers lurking beneath the surface of AI adoption — platforms that, without adequate oversight, can inadvertently expose the most intimate details of a person’s life: their health history, family circumstances, financial standing, career trajectory.

In the wrong hands, or simply through negligence, such exposure can be devastating. Her prescription for Ghana was clear and structured. Before the country throws open the doors to open banking, it must first build the house — solid legal frameworks, standardised APIs, and enforceable minimum cybersecurity standards for every institution that seeks to participate.

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A phased rollout, she argued, offers the best of both worlds: room for innovation in customer-facing products, while keeping a firm grip on the more sensitive core of transactional and financial data. But technology alone, she cautioned, will never be enough. Strong regulatory oversight, executive accountability, and practical governance frameworks must sit at the heart of any AI-driven financial system — not as afterthoughts, but as architecture.

For Asare, this is ultimately a question of legacy. The data decisions Ghana makes today will either protect or expose future generations. And in a landscape moving as fast as digital finance, the time to build those safeguards is not tomorrow — it is now.

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